Region Gotland - Love with Lisbeth

We recently produced a series of short commercial for social media featuring a group of elderly individuals who wanted to share their life experiences with us. The aim of the commercial was to encourage more people to apply for work with the elderly and to highlight the benefits of working with this age group. The commercial showcased the wisdom and unique perspectives of the elderly individuals and emphasized the importance of connecting with and learning from them. Overall, the commercial was a success in promoting the importance of working with the elderly and encouraging more people to apply for such positions. It was heartwarming to see the elderly individuals share their stories and we hope that the commercial inspires others to connect with and care for this often overlooked and undervalued population.